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Practice Growth Marketing

23 years of new customer flow

As a medical profesional running a practice, you have many responsibilities and it is difficult to look up from your internal work load and look down the road toward new customer development—you also face the challenge of proactively finding the right customers to build a more profitable practice.

We offer a turn-key solution to these problems—our practice lead generation direct mail pieces include either an 8.5 x 14.0, or 17.0 x 11.0 billboard format. These formats offer the maximum exposure for branding your practice and also the development of images that will be unique and visually appealing to your prospects.

In addition to the exciting visual presentation made to the consumer, we also offer the best in demographic and radius targeting—your piece will be mailed to a high-end demographic and it can also be addressed to the female in the household. We will set up a rotation strategy that maximizes the number of times your close-in prospects receive your mail piece, while at the same time insuring that everyone in your extended radius market receives the piece at least one time.

Your mail piece will include a business reply card that will allow the consumer the option of responding back to you via the postal service with a request for an appointment, or additional information—additionally, we’ll set you up on a weekly production schedule so that you have a steady and predictable flow of new customers.

This approach to marketing your practice allows you a variety of benefits including the following:
  • Ability to brand yourself
  • Let people know the location and hours of your clinic
  • Target preferred demographics
  • Target prospects within specific distances of the clinic
  • Gain maximum exposure for your high-margin services
  • Grow your practice with preferred full-fee customers
  • Expand your practice with incredible ROIs